There are always a lot of websites out there that use the word "future" inside their domain name, but are they really futurist type websites? It is preferred often by print publishers and editors that the term "future" is a great word to used in titles, since it grabs people's attention. But, when people use the word future and then don't give predictions or future accounts, then are they really deceiving the viewer and web-surfer. I believe they are.
Recently, an editor of the next of things type website asked me to publish a column, however in reviewing the website I came across it to be underwhelming on the futuristic side, and more heavy to the scientific news arena. Indeed, if the magazine is serious about "The Future" then why are all the articles about new scientific innovations in the present period or happening at this time? - asked myself.
It appears like they are serious about scientific discovery that's already happened, not what will maintain the future. That is just boring, more science news, regurgitation, typical human tactic of re-packaging information. I think they are able to do better, but are holding themselves back, afraid to create people think, worried that you will get past an acceptable limit from your mainstream, quote "core" number of viewers, which I believe they do not even understand.
Obviously, being an entrepreneur, I understand precisely why they take action this way. It is really because they wish to generate income and thus sink to less degree of readership, while still pretending to share the ongoing future of stuff. Once the editor wished to guard such comments, the indication was that the website was mostly about scientific news.
Yes, I observe that the website is certainly caused by a news site and I ask what does which have regarding the ongoing future of stuff? Shouldn't the website be called NSIN.com or something like this; for New Science Innovation News? If the website is all about Science News and is a collection of everyone else's news, then it is just a copy site of a type that is already getting used and not unique. Thus, the content is therefore the exact same, so even though the articles are written more clearly and easier to comprehend, which is nice, still what's the worth to a "science news junky" as you will find hardly any articles on the webpage compared using their competition?
When they called their selves a news site, then you can have "futurist type columnists" anyway, who might project these scientific news items into the future or they could keep consitently the "Future Stuff" motif and promote the futurist columnists.
This will be a lesson to all or any "Futuristic" type websites as an incident study. For the future thinkers to your website and have nothing to show them, they'll leave. If you are using trickery to get regular readers there, you are doing a severe disservice to the ongoing future of mankind, by promoting present inventions whilst the be all end all. In either case, it's unethical to use this tactic on future of things type websites.